What 3.0 All About Anyway?
The idea of time periods, generations, and eons is a big focus for society. We compare baby boomers to Gen Xers to the Me Generation to “Digital Natives”. Obviously the same facination extends to periods of technology. The speed at which we’ve innovated and improved over the past few years has been nothing short of impressive and has taken us to the amazing technical improvements available now.
As a result we are at a point where technical constraints are so low that there can be and should be a seamless transition between the digital and the physical worlds. So the experience that I begin online is easily continued in the real world and augmented through the use of handheld devices, digital signage and online connections.
Many people think that the 3.0 internet will be semantic, the online experience will be unique and tailored for each individual. I think that this is selling ourselves short. Instead, the internet version 3 will be about using technology to improve and build upon your real world experiences. From location awareness to augmented reality we already see this happening.
Because of the proliferation of social networks and media, it makes sense that this coupling of digital and real should continue beyond our social lives. We should take adavantage of technology to improve our healthcare, purchase decisions and general service options.
I’m still working out these thoughts, and I appreciate your comments. Am I way off track and Web 3.0 is going to be something altogether different?
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