Audible, Apple, and Amazon

It was announced yesterday that Amazon is going to acquire Audible.com for $300 million.

I wonder how this will effect the relationship between Audible and iTunes. They have always had a strong relationship, and Audible purchases are synced seamlessly into iTunes and onto iPods.

Since Apple and Amazon are competitors in the music market, I don’t see how they will want to cooperate the spoken book market. TUAW thinks that there must have been provisions made for Apple in the deal. I’m not so sure Amazon would want to do that. I think that Amazon wants to move into the web based music store market. Now they have DRM free, cheaper-than-iTunes, music, as well as audiobooks, they could really threaten Apple’s dominance. Their plan might be to cut off Apple’s access to all their audiobook subscribers and force them into their service.

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